Marketing Specialist Job at Educational Federal Credit Union, Miami, FL

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  • Educational Federal Credit Union
  • Miami, FL

Job Description

Job Summary:

This position supports the development and management of marketing content across a physical and digital member touchpoints. Key responsibilities include in-house graphic design, collateral and supply management, branch merchandising, and assistance in staging major member events and promotions. Additional responsibilities include supporting EdFed’s website content updates and acting as a supplemental resource in scheduling of member email campaigns.

We encourage you to view and apply directly at edfed.org/careers

Duties & Responsibilities:

  • Leads in-house graphic design projects, including collaboration on new marketing campaigns and advertising layouts.
  • Manages incoming requests for new marketing creative and ensures assignment to designated team members/vendors for development.
  • Coordinates with third-party vendors on production fulfillment, printing, distribution, and delivery of marketing materials to assigned location/department.
  • Designs communication templates including member newsletters, marketing campaign guides, and presentations for financial education and business development teams.
  • Serves as backup in managing member email layouts and scheduling within EdFed’s CMS platform.
  • Contributes ideas and input to be leveraged in the creation of new marketing campaigns ad member promotions.
  • Manages order fulfillment for customized business cards and employee name badges.
  • Completes monthly inspection of marketing collateral library to ensure materials are updated and available for deployment to branch and business development teams.
  • Coordinates with Marketing stakeholders to ensure branded collateral copy is updated prior to replenishing inventory levels
  • Conducts routine reviews of enterprise website pages to identify required updates; implements updates via CMS platform under the supervision of marketing leadership.
  • Makes quarterly visits to all branch locations to ensure marketing touchpoints and branch collateral are updated and in alignment with EdFed’s brand standards.
  • Assists in the staging of branch marketing campaigns, major promotions, and tradeshow events
  • Maintains in-depth knowledge of EdFed’s products, services, and compliance guidelines.
  • Leverages Monday.com platform to post, route, and update departmental workflow, including 90-day marketing calendar.
  • Assists with other tasks or projects as assigned.

Requirements:

  • Bachelor’s degree in advertising, marketing, or a related degree required
  • 3 to 5 years in financial services marketing strongly preferred.

Skills:

  • HubSpot Certification/HubSpot Marketing Hub experience preferred
  • Graphic design experience (Adobe PhotoShop, Adobe Illustrator, Adobe InDesign) required

Every employee is required to comply with all Bank Secrecy Act (BSA) policies and procedures, and to attend required BSA-related training as assigned.

The following are some benefits offered to employees:

  • Paid Holiday
  • Paid Birthday
  • Paid Sick and Personal Days
  • Paid Vacation
  • Retirement/401K with matching contributions
  • Medical, Dental and Vision Insurance
  • Life Insurance and Long Term Disability
  • Tuition reimbursement for Undergraduate and Graduate courses
  • Various Incentive Programs
  • Career opportunities

About Us:

As a financial institution, EdFed has been dedicated to providing our members, the South Florida educational community, with quality financial services since 1935. As an employer, we strive to provide staff with challenging career opportunities, great benefits, and a friendly work environment. Confidentiality is of the utmost importance in this position.

Job Tags

Holiday work,

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